Social Media Coordinator


This role will include taking the lead in coordinating our social media platforms, with a goal to grow sales and brand recognition to successfully engage with those who need business insurance in our industry.

Responsibilities include growing sales and brand recognition through:

  • Developing, posting, analyzing and optimizing compelling social media content.
  • Daily social media interaction with followers.
  • Frequently creating videos (including live) to promote our brand.
  • Building relationships with media outlets and social influencers and utilize these relationships for our promotional strategies.
  • Participate in developing promotional strategies.
  • Webinar production.
  • Helping restore harmony if any negative communications exist.
  • Ensuring brand consistency in copy through tone, voice, and terminology.
  • Liaising with other marketing department members to develop and suggest branding ideas, graphic designs, promotional materials, and advertising copy.
  • Preparing reports on social media marketing and promotional marketing efforts.
  • Conducting market research to identify customer trends, competitor offerings, and demographic data.


  • Outgoing, friendly, loyal and ethical with creative and critical thinking skills.
  • Exceptional communication and relationship building skills and not only be able to make important connections but enjoy the process while doing it.
  • Excellent oral and written communication skills, articulate with a good understanding of grammar and proper punctuation.
  • Must be able to work in a positive and fun environment while managing multiple projects.
  • Ability to speak to our industry.
  • Multi-tasking and time-management skills, with the ability to prioritize tasks.
  • Self-motivated and passionate.


  • Proven experience (1+ years) in social media marketing, or promotional marketing.
  • Proficient in all social media platforms.
  • Must have a thorough understanding of social media management and strategy.
  • Experience or ability to understand various analytics software including Loomly and Facebook Insights.

Bonus Points

  • Individuals with Adobe Suite skills in photography, web content, and video design.
  • We are excited about the role and are looking for individuals with flexibility, a positive attitude, enthusiasm, and a desire to grow with the business.

Benefits & Office Environment

  • Flexibility working in our Henniker, NH office and at home. Tuesdays & Thursdays are office days with the additional work day at home.
  • Some travel will be required with reimbursement.
  • Paid sick and vacation time.
  • IRA contributions. Note: due to our small size, we currently do not offer health or dental insurance. 
  • Company paid lunches while in the office on Tuesdays & Thursdays.
  • Supportive and friendly team, organized management and owners who reciprocate strong ethics and integrity. 

Job Type: Part-time, 24 hours per week with the possibility of becoming a full-time position. Tuesdays & Thursdays 9am-5pm in Henniker office. 1 other day (TBD), working from home.

Pay: $22/hr- $26/hr depending on experience.

About Alternative Balance

Alternative Balance is a professional group that offers business services to over ten thousand wellness, beauty and fitness professionals nationally.

To apply, please complete the application below:

Job Application
Are you able to reliably commute to our Henniker office twice a week?
Are you authorized to work in the U.S.?

Maximum file size: 104.86MB

Maximum file size: 104.86MB